Christoph Strasser wins RAAM
Talk about “Insanely healthy”! Vemma Brand Partner Christoph Strasser cycled 3000 miles, 21 hours a day, for 8 days, 8 hours and 6 minutes − winning the Mens Solo in the epic Race Across America (RAAM). He drank his meals on his bike and relied on Verve® and THIRST™ to meet the incredible energy, nutrient and hydration demands of the race.
Chris had hoped to be among the 50% that usually complete the course, but secretly wanted to finish in the top three. In fact, he’d been dreaming about winning the RAAM since he started cycling at age 15. But he knew it would be grueling. Known as the “world’s toughest bicycle race,” on June 14th over 250 competitors set out on the 3,000-mile route from Oceanside, California to Annapolis, Maryland, crossing several mountain ranges as they cycled day and night. These extreme athletes endured scorching heat, high winds, thunderstorms, extreme thirst, fatigue and sleep deprivation to compete and raise hundreds of thousands of dollars for charity.
What drives Strasser and achievers like him? Is he some kind of uber-athlete, who just happens to use Vemma? Christoph is a man of many passions, like raising money for the Lyoness Child and Family Foundation, which helps needy people access quality education and training. But when it comes to winning races like RAAM, the formula is clear: “Mental strength is very important to successfully finishing an ultra-cycling race like RAAM, but the base is a healthy body… so high-quality nutrition like Vemma is the key to performing at this level.”
From his boyhood in the small Austrian village of Kraubath, to winning the toughest ultra-cycling competition in the world, Christolph is living his dream of racing and helping others - both by example and as a Vemma Brand Partner. Today, he lives and trains in Graz, the second largest city in Austria. Most recently, he won his second title in the World Championships of ultra cycling, setting a new world record for the fastest crossing of Austria.
“Humans are able to achieve great things if the body, mind and soul are working together at a very high level,” says Strasser. No wonder he chose Vemma! Go Chris!
To learn more about this year’s Race Across America, visit the race website at: http://www.raceacrossamerica.org and don’t forget to follow Vemma on Twitter and Facebook
Watch video with the winner sharing his first feelings after the race: http://www.youtube.com/watch?feature=player_embedded&v=O_piAKM3-CU


Over 1000 Brand Partners from all around the Europe have come to this year’s edition of Vemma Royale in Austria. Great atmosphere and amazing speakers fired up the Vemma Community and made us all proud. Thank you Austria!




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